Meet the
collective

Trio operators aren't pulled from a marketplace or matched by an algorithm. Every person on this team has operated at a senior level, been vetted personally, and has a track record we'd stake our reputation on.

Many of us have worked alongside each other before. That shared history is what makes Trio function as a team rather than a collection of contractors. When we staff your engagement, we're drawing on relationships built over careers, not a bench we assembled overnight.

Raine Media
Editing, Copywriting, Storytelling, Social Media, PR, Journalism

Ashlyn Lipori-Russie

Ashlyn Lipori-Russie
Raine Media
San Diego, CA
Editing, Copywriting, Storytelling, Social Media, PR, Journalism
Ashlyn Lipori-Russie is a digital media strategist, award-winning journalist, and entrepreneur. Her career in digital media has focused on storytelling, editing, copywriting, content creation, social media, public relations, and brand building. Ashlyn takes a mindful and holistic approach to marketing that fosters deep brand alignment with target audiences.
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Journalism, Writer, Expert Interviewer, Editorial Management

Chris Tribbey

Chris Tribbey
San Diego, CA
Journalism, Writer, Expert Interviewer, Editorial Management
Award-winning editor and reporter with 30-plus years of experience working in digital and print media. Experienced with guiding editorial direction and managing newsrooms. Thousands of career bylines, covering breaking news, technology, artificial intelligence, crime, courts, entertainment, business, cybersecurity, government, sports, and more.
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Web Development, Content & Creative Engineering

Ellis Osen

Ellis Osen
Birmingham, AL
Web Development, Content & Creative Engineering
Ellis is a passionate artist and developer who specializes in building tools that let content systems be engineered and scaled. Their background spans web development, motion graphics, and video editing. Away from the screen, Ellis is usually hiking, playing video games, or dancing to the latest from Charli xcx.
Toppler Studios
Design & Animation

Jacob Kern

Jacob Kern
Toppler Studios
Gypsum, CO
Design & Animation
Jacob Kern is an Art Director and Motion Designer based out of Brooklyn, NY and Gypsum, CO. He has 13+ years of experience in the industry, 10 of those years working as a dedicated freelancer with studios, agencies, and businesses of all shapes and sizes. Jacob comes from a background in directing, producing, and editing for commercials and documentary films including several award-winning films. Extracurricularly, Jacob spends his time bikepacking and racing single speed mountain bikes across the country.
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Field & Event Strategy, Operations, Getting things done.

Jen Atherley

Jen Atherley
Long Beach, CA
Field & Event Strategy, Operations, Getting things done.
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DTC Strategy and Marketing Operations

Kevin Land

Kevin Land
Long Beach, CA
DTC Strategy and Marketing Operations
I've spent most of my life living in California, with the last and best ten years centered around Long Beach. Grounded in music and creativity, along with overall fitness/wellness, most of my professional experience to date comes from riding the Kombucha wave with Health-Ade Kombucha.
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Lifecycle + CRM, Data Analysis, Social Media Strategy

Maggie Kmiecik

Maggie Kmiecik
Long Beach, CA
Lifecycle + CRM, Data Analysis, Social Media Strategy
Hi there! I'm a digital marketing specialist with over 15 years of experience working in all sized industries, from startups to Fortune 50 businesses. Which means I have a lot of experience in all kinds of marketing strategies but particularly in CRM and Lifecycle, Social Media, and Data Analysis. I'm a data-first strategic thinker and would love to help your business grow with tactical strategies that move the needle.
Pivot Studio LLC.
Content & Creative Engineering, Brand Design, Motion Design, Creative Direction

Marco Huot

Bozeman, MT
Content & Creative Engineering, Brand Design, Motion Design, Creative Direction
Marco is the founder of Pivot and Amp, studios working at the intersection of visual design and engineering. His practice is focused on building creative infrastructure that helps growing companies tell their stories at scale through brand design, creative tools and video automation. He spends whatever time he can traveling in his van, living at trailheads across the rockies and PNW with his fiancé and pup Zeus. If you can't get a hold of him, theres a good chance he's frolicking in the hills. Cheers.
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Go-to-Market Strategy, Positioning & Messaging, Market and Competitive Insights

Rahim Lalani

Rahim Lalani
Toronto, ON
Go-to-Market Strategy, Positioning & Messaging, Market and Competitive Insights
Rahim is a marketing leader with 15+ years of experience across startups, scaleups, and large enterprises in B2B and B2C, partnering with executives and operators to drive revenue growth through go-to-market strategy and positioning. He has led multiple rebrands and 15+ product launches. He has shaped product roadmaps through market and competitive insights that unlocked multi-million-dollar ARR opportunities and established category-leading brands.
Solara Content Studios Inc.
Copywriting, SEO, Storytelling

Tim Peckover

Stratford, ON
Copywriting, SEO, Storytelling
Tim Peckover is the founder and Chief Storyteller at Solara Content Studios, a content strategy agency for businesses doing meaningful work in the world. He brings over ten years of content and full-stack marketing experience across SaaS, DTC, and B2B. He cares about family, equality, and good design, and maintains habitual coffee consumption at rates he has no intention of addressing.

The moments
we’re built for

We work with AI-native and product-led B2B companies from stealth through Series B at the moments when GTM either compounds or scatters.

Launching Out of Stealth

Enter the market with a position, a narrative, and a launch that creates real signal.

What you need to get right, right now:
  • A compelling founder story that resonates with media and your target audience
  • Core PR messaging and positioning matrix, including elevator pitch, tagline, and key differentiators
  • Media strategy and media training
  • Launch assets: website, press kit, press release, founder letter, and coordinated social toolkits

Post-Raise, Pre-Traction

You just closed your A or B. Investors expect a pipeline story in 6 months. You need systems.

What you need to get right, right now:
  • Robust content marketing: steady cadence of blog posts, bylined articles, social media posts, white papers, and proprietary data reports
  • Compelling customer case studies leveraged across earned media and owned content
  • C-suite thought leadership to get all leaders active and vocal in the market

PLG Ceiling

Product-led got you to early ARR. The next cohort of buyers won't self-serve.

What you need to get right, right now:
  • Vertical audience messaging to reach new and existing users at the right level
  • Sales and marketing alignment: surfacing customer pain points for media outreach, case studies, and testimonials

GTM Reboot

You've tried agencies, freelancers, or a first hire and it hasn't clicked. You need a reset.

What you need to get right, right now:
  • Messaging and brand audit: an honest assessment of what's working, what's broken, and what needs to be rebuilt
  • Senior operators who can own the work end-to-end: no briefing, no managing, no cleaning up after

Moving Upmarket

Enterprise is calling. The ICP, the motion, and the messaging all have to shift, all at the same time.

What you need to get right, right now:
  • Analyst relations strategy to get on the radar of the firms that dictate enterprise buying decisions

A collective model, means a collective of experience.

Our network brings their expertise honed across industries
and verticals to every project.

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Miley Cyrus

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Adam Driver

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Emma Stone

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Sarah Jane

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

John Jacobs

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Marco Huot

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Ellis Osen

CEO & Founder, Whirl AI

$9M Seed, ICONIQ

"After twenty years in enterprise IT, I know the difference between people who understand the problem and people who say they do. When we came out of stealth, Trio understood it. They built our narrative, positioned Whirl AI in a crowded market, and got us to launch with a story that actually landed — without me having to manage the process. That's rare."

Sunny Bedi